Watson Customer Engagement Solution

More than ever before, businesses today are challenged when it comes to effectively engaging with customers, and understanding them and how they use their offerings. In the current scenario, companies strive to use every touch point as an opportunity to engage customers.

IBM Watson Customer Engagement brings a wide range of capabilities for marketing, commerce and supply chain activities to help retailers understand who their customers are, where they are located, and understand why they are there.

Watson Marketing

Gain in-depth understanding into customer preferences, behaviors & market influences with solutions for campaign automation, marketing insights and real-time personalization.

Watson Commerce

Deliver the right customer experience at the right time with solutions for digital or online commerce, order management and store engagement.

Watson Supply Chain

Identify risks and opportunities to take proactive action with solutions for order management, supply chain insights and a supply chain business network.