| Feature |
Benefit |
Multi-Channels |
Various channels to help your customer purchase online, without stepping into the store.
- Mobile
- Smart Phone
- Tablet
- Desktop
|
Fast Search |
Optimize Search Experience with Search based triggers.
- Keyword
- Auto Suggest
- Wildcard
- Bread crumb trail
- Sorting
- Spell Correction
|
Social Commerce |
Reach out to your customers with multiple social platforms.
- Blogs
- Customer Reviews
- Forums
- Facebook integration
|
Precision Marketing |
Automated, one-to-one marketing based on preference and behaviour across sales channels.
- Personalized Content
- Influence Purchases
- Customer Segmentation
- Recommend Promotion
|
Mobile Commerce |
Mobile commerce supports following native applications:
- Product info / availability
- Order Status/ Tracking
- Store Locator
- Shopping List
- Mobile Marketing
- Mobile transactions & cross channel support
- Mobile Coupon Wallet
|
Coshopping |
Enhance shopping experience through “co-browsing” a site between friends or with a CSR Main Coshopping features are:
- Explore a Store
- Session control
- Highlight webpage elements
- View Products
- Chat about products
|
Search Engine Optimization |
Improves the results of search engine indexing and ranking with the following features:
- URL Mapping
- Site Map
- Search Ranking
|
Location Based Services |
Shoppers can “check-in” via GPS when they arrive at a physical store and be presented with location-specific advertising such as ane-flyer. Marketing Managers can plan responses to the mobile “check-in” such as issuing a coupon or sending an SMS message.
- Know client location
- Create location based marketing activities
- Display local content
- Reward for store check in
|
Sterling Configurator & Order Management System Integrator |
Tighter integration from WebSphere Commerce to Sterling OM pricing, promotions, inventory, and order to reduce cost of implementation.
- Price Adjustments
- Promotional Discounts
- Create Contract Pricing
- Create Price rules
|
